While trying to promote a customer-loyalty SaaS, I wrote a post about Reddit marketing that linked back to a post about Instagram. No business value whatsoever.
Luckily, Tim showed me that to get traffic from your guest posts, you have to write about relevant topics and pitch your product or service in the post itself.
You don’t have to give the hard sell. buy leather sofa set online india Just mention your product or service where relevant. In my experience, most site owners allow this as long as it’s not too pushy.
Here’s an example from the SmartBlogger guest post:
3. Promote content in relevant online communities
Relevant online communities are places where your target audience hangs out on the Web.
You can find these communities everywhere:
Facebook groups;
Reddit;
Slack;
Forums.
Recently, we launched Content Explorer 2.0, which is rebuilt from scratch and has tons of new features.
As part of the launch, I did a few videos for SEO-related Facebook groups, where I explained how to take advantage of these new features.
content explorer video dan ray fb group
Judging by the comments, it was pretty well-received.
Sounds easy right?
It is. Just don’t seek out a few Facebook groups and start spamming the heck out of them. There is no quicker and better way to get booted and banned.
What’s missing in this example is the effort required to be active in the group, build trust in the community and cultivate your relationship with the group admin.
Do this, and they’ll be more inclined to say yes on the rare occasion you ask permission to self-promote.
Nathan Collier, the admin of the Facebook group Content Marketing Lounge, says this is the reason why he was able to “turn the other cheek” when I posted something self-promotional in his group:
nathan comment
4. Answer questions on Quora
Quora is a Q&A site where anyone can ask questions or answer them.
That means you can respond to existing questions in your niche, establish your authority, and generate some traffic for your website along the way.
Since July 2018, I’ve been active on Quora, answering at least 5 questions a week on topics related to Ahrefs, SEO and digital marketing. Since then, we’ve accumulated hundreds of thousands of views.
si quan quora views
But, Quora views are a vanity metric. The real question is: does it send traffic and sales to your website?
Short answer: yes.
We’ve been getting consistent sign-ups from Quora every month (and that’s from people who have indicated they knew us from Quora):
quora registrations 2
So, how do you market on Quora?
duraster 